Colorectal Cancer Advocacy Group, Michael’s Mission, Launches Social Media Platform and is Profiled by Katie Couric

For Immediate Release  
Colorectal Cancer Advocacy Group, Michael’s Mission, Launches Social Media Platform and is Profiled by Katie Couric

Fort Worth TX/Sun Valley ID– With the launch of the Michael’s Mission CancerConnect online community, Michael’s Mission leads advocacy group efforts in offering a specialized community and educational resource for all those affected by colon and rectal cancer. CancerConnect is the leading online destination for patients and caregivers seeking information and support in the wake of a cancer diagnosis, with over 15,000 members having actively engaged in the platform, CancerConnect is the leading social media community for patient and their caregivers.

“People with cancer and their caregivers need ongoing access to support—not just during a brief office visit with their physician, but when they go home and do research. They need help during sleepless nights as well as busy days,” explains Charles Weaver, MD, a medical oncologist and CEO of OMNI Health Media. “We are pleased that leading advocacy groups like Michael’s Mission continue to select Cancer Connect as the preferred social media application for use on their websites for their patients and caregivers. Michael’s Mission joins Memorial Sloan Kettering, Dana Farber, Roswell Park and other leading Cancer Centers in utilizing the Cancer Connect application to provide a safe and secure environment where patients share information, provide support, and validate their experience. ”

Members of the Michael’s Mission CancerConnect will have access to colon and rectal cancer discussion groups as well as groups focused on caregiving, wellness and nutrition, among other topics. Cancer patients, survivors, caregivers and advocates can participate in more than sixty (60) national communities or participate in discussions with only members of the Michael’s Mission network. Members can learn from leading cancer experts, ask questions, share experiences and connect with others who share their issues in a secure, confidential environment.

The Michael’s Mission CancerConnect community can be found at http://CancerConnect.com/michaelsmission.

On March 13, 2013, in honor of Colon Cancer awareness month, Katie Couric devoted an entire episode to “Spotlight Cancer: Action and Awareness.” We are proud to share this special interview by Katie Couric with Michael’s Mission Medical Advisory Board member, Dr. Felice Schnoll-Sussman.  The interview can be accessed here. Dr. Schnoll-Sussman discussed the importance of early detection of the disease and performed a colonoscopy. Katie also be highlighted the Michael’s Mission Patient Support Program, which is being launched at the Jay Monahan Center this spring.

About CancerConnect:

CancerConnect.com is the leading social network for cancer patients, their friends, and family. This unique online application was developed by OMNI Health Media and combines a robust information platform consisting of current comprehensive information on cancer with a social network. It is populated with rich content to support the many ongoing needs of individuals battling cancer and is comprised of communities of individuals with similar interests in the area of cancer.

The CancerConnect application is also available as a fully functional “private label” social network for people with cancer, their caregivers, and others who are interested in staying up-to-date about the set of diseases known as cancer. CancerConnect is currently used by Memorial Sloan-Kettering Cancer Center, Roswell Park Cancer Institute, Vanderbilt-Ingram Cancer Center, the Seattle Cancer Care Alliance, Loyola University Medical Center, Dana-Farber Cancer Institute, and other leading centers and clinics. CancerConnect is licensed to hospitals and cancer clinics to enhance their websites, improve SEO, and allow cancer patients to be part of a social community without leaving the clinic. Disease-specific groups as well as groups focused on care giving, health and wellness, and nutrition all exist to provide support for anyone affected by a diagnosis of cancer.

About OMNI Health Media:

OMNI Health Media (OMNI) is a leading specialty website developer and publisher of consumer health information. By incorporating content expertise with social media and web-based programming, OMNI is uniquely qualified to develop and distribute multi-media health education content and social media programming for a variety of health conditions.

Originally established in 1996 as a cancer patient education resource, OMNI has consistently expanded its platform by integrating technologic advances with its health information content, applications and services. OMNI has been recognized for producing award-winning, multi-media content which reaches over 1.5 million health information seekers in English, Japanese, and Spanish every month. OMNI currently produces Web applications and health content in oncology, urology, rheumatology, and women’s health.

The mission of OMNI Health Media is to connect individuals with the most current, comprehensive health information and with others in similar situations. OMNI uses a variety of platforms including online, print, video, social media, and live interactive Web chats to connect and empower individuals to better manage their health conditions.

OMNI Health Media produces and manages Women magazine, CancerConnect.com, TheRAConnection.com, aWomensHealth.com and The Web Chats with the Experts interactive series featuring thought leaders from institutions such as Memorial Sloan-Kettering, Johns Hopkins, Yale, and other prominent health centers.

OMNI content and programming has been independently reviewed by multiple physician practices and hospitals, and endorsed by the National Patient Advocate Foundation and the Oncology Nursing Society. Furthermore, CancerConnect.com has been awarded with the World Wide Web Health Awards’ Gold Award for patient education and information excellence. The Gold Award is the highest possible award bestowed on such sites. CancerConnect.com was named one of the top 5 oncology websites by Oncology Net Guide. Perhaps the biggest vote of confidence for OMNI content and programming is the fact that it has been used by over 250 hospitals, clinics, and advocacy groups including Dana-Farber Cancer Institute, The Susan Komen Foundation, Memorial Sloan-Kettering, Roswell Park and leading physician practices and networks like The West Clinic, Texas Oncology, and other leading community practices from coast to coast. Currently, over 2,700 physicians use OMNI Health Media content programming on their websites.

Contact chweaver@omnihealthmedia.com