O2 Media Announces Partnership with Women Magazine for “The Balancing Act Takes on Cancer—Hear Us Roar” TV Series

For Immediate Release

Contact:
Limor Windt
O2 Media, Inc.
limor@o2mediainc.com
(954) 691-1102

O2 Media Announces Partnership with Women Magazine for “The Balancing Act Takes on Cancer—Hear Us Roar” TV Series

(Pompano Beach, FL- October 2010)  Branded Entertainment Pioneers, O2 Media take their popular morning show, “The Balancing Act” to a whole new level on their commitment to the issue of cancer.  “The Balancing Act” is proud to announce a welcomed partner in this important initiative—Women Magazine, published by Omni Health Media, LLC.

Lauren Newman-Giannetti, Senior Associate Producer for “The Balancing Act”, says, “With 1 in 3 people developing cancer at some time in their lives, we knew we had to make a serious commitment to do our part in informing our viewers about the latest advancements.  With the Women Magazine partnership we’ll be able to do just that.”

The series of topics that will be introduced range from prevention and detection, to intervention and most importantly— the sharing of hope with others.

Each month “The Balancing Act Takes on Cancer—Hear Us Roar” series along with Women Magazine will take on different issues.  Various celebrities will also be joining “The Balancing Act” throughout the series to share their personal stories of how they were impacted by cancer—and what they’re doing to make a difference.

Charles Weaver, MD, Founder and Executive Editor of Women magazine, says, “We know that women make the majority of healthcare decisions for themselves and their families, and we are thrilled to be able to share valuable information and inspiring stories from the pages of Women with viewers.”

“The Balancing Act” and Women Magazine, along with the many special guests will provide messages of hope, inspiration, education and information that will help viewers on their own personal journeys.

Airing on Lifetime in 2011, “The Balancing Act Takes on Cancer—Hear Us Roar” series begins.  The first topics of discussion will include, Cervical Cancer, Cancer & Social Media, and Colon Cancer.

For more information please visit www.thebalancingact.com.

About The Balancing Act

Produced by O2 Media, Inc—The Balancing Act airs on Lifetime Television at 7:00am (ET/PT) – and is America’s premier morning TV show that’s about women, for women, and trusted by women. Celebrating life and all there is to accomplish, The Balancing Act inspires and empowers with entertaining and educational segments, placing women in the best position to achieve success in every area of their lives. For more details about The Balancing Act, LLC please visit parent company O2 Media Inc. at www.o2mediainc.com.

Follow The Balancing Act on http://www.facebook.com/TheBalancingActFans, http://twitter.com/BalancingActTV, and http://www.youtube.com/thebalancingact.

About Omni Health Media

OMNI health Media is one of the world’s leading specialty publishers of health-related information, Internet programs, and applications specifically for consumers.  Established in 1996, OMNI develops and distributes multi-media health education content and programming, with an emphasis on cancer and women’s health.  OMNI has developed over 200 Web sites and supplies educational content and programming to over 1500 physicians for use on Caner Center and Clinic Web sites.  OMNI’s award-wining content programs reach over 1 million seekers of cancer information in English, Japanese, and Spanish each month.

Understanding Cancer-Cancer Education Video Production and Licensing: Cancer patients and their caregivers increasingly use the Internet to learn about cancer, understand their treatment options, and select a doctor or cancer center. But beyond information seeking, the Internet is increasingly becoming a destination where patients get hope, inspiration, support, and a sense of community. In order to meet patients’ needs, OMNI created the Understanding Cancer video series.

WOMEN Magazine-A premier women’s health and wellness magazine since 2006, delivering breaking news about topics critical to women making informed decisions about their own and their family’s health and emphasizing cancer prevention, early detection, management, and survivorship.

CancerConsultants- is the leading developer of websites and distributor of educational content on cancer since 1997. Over 1500 Oncologists and 200 hospitals, oncology clinics, advocacy organizations and pharmaceutical companies have elected to use content and web applications developed and maintained by CancerConsultants to ensure their patients receive the most current information on cancer and its management in order to position themselves as the on line leader in their community. CancerConsultants can provide subscribers with over 6000 pages of dynamically maintained content in English or Spanish including; disease specific and treatment information, drug sheets, a cancer dictionary and over 600 Daily Cancer News items yearly.

eCancerTrials.com is a web application that helps cancer patients find appropriate clinical trials. On eCancerTrials.com physicians, hospitals, and pharmaceutical companies can list their ongoing clinical trials in an easy to use database so patients can search for clinical trials appropriate to their situation.

For more information, go to www.awomanshealth.com, or email chweaver@omnihealthmedia.com.