TV & Video
Balancing Act- Lifetime Television
“The Balancing Act Takes on Cancer—Hear Us Roar” Series Begins
Branded Entertainment Pioneers, O2 Media take their popular morning show, The Balancing Act to a whole new level on their commitment to the issue of cancer. “The Balancing Act” is proud to announce a welcomed partner in this important initiative—Women Magazine, published by Omni Health Media, LLC. Lauren Newman-Giannetti, Senior Associate Producer for The Balancing Act says, “With 1 in 3 people developing cancer at some time in their lives, we knew we had to make a serious commitment to do our part in informing our viewers about the latest advancements. With the Women Magazine partnership we’ll be able to do just that.”
The series of topics that will be introduced range from prevention and detection, to intervention and most importantly— the sharing of hope with others. Each month “The Balancing Act Takes on Cancer—Hear Us Roar” series along with Women Magazine will take on different issues. Various celebrities will also be joining The Balancing Act throughout the series to share their personal stories of how they were impacted by cancer—and what they’re doing to make a difference. Charles Weaver, MD, Founder and Executive Editor of Women magazine, says, “We know that women make the majority of healthcare decisions for themselves and their families, and we are thrilled to be able to share valuable information and inspiring stories from the pages of Women with viewers.” The Balancing Act and Women magazine, along with the many special guests will provide messages of hope, inspiration, education and information that will help viewers on their own personal journeys.
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